Expand the definition of media for mediated interventions to include new and emerging technologies such as global positioning systems, video gaming, and other technologies. Identify funding for research to develop evidence that supports or opposes the use of existing and emerging technologies for increasing physical activity.
TACTICS
- Encourage technology companies, such as cellular phone manufacturers and service providers, global positioning systems manufacturers, and health-e games manufacturers, to research and develop products and applications that promote and track physical activity.
- Support research on e-health marketing interventions conducted by universities in collaboration with industry, working together to promote products that demonstrate the most promise.
