Government health agencies, in collaboration with national non-profit health organizations, should launch a national physical activity campaign to educate individuals about effective behavioral strategies for increasing physical activity. (MM-1)
TACTICS:
Identify and test evidence-based media messages and campaign strategies with the greatest reach and likelihood of influencing population physical activity levels. (MM-1.1)
Advocate for federal funding to support a national physical activity campaign. (MM-1.2)
